Business can learn from the arts. And this is especially true for entrepreneurs who are in the business of creating something out of nothing but an idea. So how do we develop such ideas, whether you are entrepreneur, a bureaucrat or a research assistant? Vincent van Gogh said it perfectly:
"I dream my painting, then I paint my dream."

Dreaming or visualising a new creation starts with lifting our thoughts out of the “what is now” to the “what could be tomorrow” and then taking definitive action.
This is easier said than done as there are conscious and sub-conscious limitations that hold us back in this creative process. What are these limitations? Entrained thinking, systems capture, self-limiting perceptions and fear (see my earlier posts on Thinking Outside the Fishbowl).
There is an extensive body of work and resources out there on creativity and innovation that I have discovered through personal research and post-graduate study. However far the most impressive that I have found is Theory U developed by Otto Scharmer from MIT. Here is an outline of the process of creative visualisation and action that stems from a deep dive into your inner most drivers of who you are, what you want to be and what you want to acheive.

The process looks easy enough but it isn’t.
(meaningful pause: if you’re looking for a 3-easy-steps-to amazing-mind-blowing-success-without-getting-out-of-bed-blog, this ain’t it. But if you’ve read this far, I guess you already know that).
This is a deep dive into your inner self:
1. SUSPEND: what you already know.
2. DEEPDIVE: into your material, your thoughts and intuition.
3. LET GO: of everything you think you know and want.
4. PRESENT: fix yourself in the here an now (not yesterday or tomorrow, now).
5. EMERGENCE: with an open heart and open mind, see what emerges, let the ideas flow and observe them. Don’t grab onto anything just yet, just let them float around you.
OK the above is actually the dream sequence – “I dream my painting…” The next is the action or painting sequence: “I paint my dream”.
6. ENACT: select the ideas and start planning, designing and creating.
7. EMBODY: the act of building, testing, recreating.
Note that all the hard work lies up front. I cannot emphasise this enough, Pareto's 80/20 rule applies. Without this groundwork, the outcome is severely limited. How many times has your organisation (or even you) jumped into action that was half-analysed, half-hearted and ended up a half-success?
The important thing to note about the U process is that everyone has their own way of getting into that space and into each sequence. You can do what Vincent did (get wasted in bars, lose yourself in unrequited love and cut off body parts) or find what ever works for you in harnessing your inner power to achieve your full potential.
I am currently working with two entrepreneurs using Theory U – one in the software space and the other in the animation business - and I use it myself in my new start-up business in serious games. We are always uncovering the different amount of ways our thoughts and actions limit ourselves and the growth of our respective businesses. And each time, we revisit the U process and discover something new about ourselves and where we want to be.
We keep bouncing around and fervently asking each other as we turn each corner, are we there yet?
But it’s not about the destination, is it?